the weeknd X fortnite

the timeless XO artist takes a show stopping stroll to stage as he joins the bill as the first music icon in fortnite festival.

our film first debuted irl via large scale projections in the cities and venues that made the weeknd into the starboy he is today.

los angeles, california

cdmx, mexico

toronto, canada

stans from both sides of the fandom pulled up to the premiers for free merch and exclusive access to the in-game outfit.

director: brthr

production company: serial

creatives: adrian flores, chris james, mia lee

producer: cary luecke, brett fisher

brand: stefan carter, marissa marshall

director: brthr ◆ production company: serial ◆ creatives: adrian flores, chris james, mia lee ◆ producer: cary luecke, brett fisher ◆ brand: stefan carter, marissa marshall ◆

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